Predictable AI-Powered Leads For Serious Contractors
We use AI-powered Facebook and Instagram ad systems to generate and qualify exclusive leads for roofing and home service businesses — booked straight onto your calendar.

Referrals dry up. Lead engines don't.
Most roofers and home service businesses ride a feast-or-famine cycle — booked solid one month, scrambling the next. Shared leads from Angi and HomeAdvisor are a race to the bottom. Primex South builds you an AI-powered lead engine on Facebook and Instagram that fills your pipeline every single week, on demand.
Consistent Lead Flow
Predictable, exclusive leads every single week — never shared with competitors.
Booked Estimates
We don't just send leads — we get them on your sales rep's calendar.
Home Services Only
Built exclusively for roofers, HVAC, plumbers, and exterior contractors.
Our Home Services Growth Framework
Attract
AI-powered Facebook and Instagram campaigns put your brand in front of homeowners ready to buy in your service area.
Convert
AI-driven qualification filters every lead and books inspections directly onto your sales calendar — no chasing.
Scale
Machine-learning optimization improves spend daily to turn booked estimates into signed jobs and predictable revenue.
AI-powered Facebook & Instagram ads for home service businesses
Roofing, gutters, siding, windows, HVAC, plumbing, electrical, and remodeling — we use AI-powered systems to generate and qualify exclusive leads on the channels your customers actually use.
Facebook Ads
AI-targeted Facebook campaigns that surface homeowners ready to buy in your service area.
Instagram Ads
Scroll-stopping Instagram creative tuned by AI to drive qualified estimate requests.
AI-Powered Lead Qualification
Tire-kickers filtered out automatically — only serious homeowners reach your team.
AI Creative Testing
We let AI test dozens of ad variations weekly to find your winning combinations faster.
High-Converting Landing Pages
Mobile-first pages engineered for estimate requests and AI-optimized for conversion.
Appointment Booking
We pre-qualify and book estimates straight onto your sales calendar.
AI Lead Nurture & SMS
Automated AI follow-up that revives cold leads into signed jobs around the clock.
Reputation Management
Build a 5-star Facebook and Google profile that closes leads before you call.
Why contractors choose Primex South
"We went from chasing referrals to having a packed calendar every week. Primex South feels like an extension of our team."

"Within 60 days our reps were booked solid with real, exclusive estimates. Best ROI we've ever had from marketing."

"Other agencies fed us shared leads from Angi. Primex South built us our own engine. Total game changer."

Why we beat every other agency
We don't sell shared leads. We don't lock you in for a year. We build an in-house lead engine you actually own — with exclusive leads, booked estimates, and reporting you can trust.
See It In ActionExclusive AI-Qualified Leads
Every lead is yours alone — never resold to 3 other roofers.
90-Second Speed-To-Lead
AI-driven auto-text and call within 90 seconds so leads never go cold.
Booked, Not Just Generated
We pre-qualify with AI and put estimates on your sales calendar.
Transparent Reporting
Live dashboards show every lead, call, and booked estimate.
AI Qualification That Saves Time
Tire-kickers filtered out automatically before they ever reach your team.
AI Creative & Targeting
Machine-learning ad optimization on Facebook and Instagram, refined daily.
We only partner with serious contractors
Primex South works with roofing companies and home service businesses ready to scale. To deliver the results we promise, we're selective about who we work with — and we cap the number of clients per market.
- Established Home Service Business
- Licensed & Insured
- Capacity For New Jobs
- Solid Online Reviews
- Committed To Growth
Frequently asked questions
Ready to dominate your local market with exclusive leads?
Book a free strategy call and we'll map out exactly how Primex South can fill your calendar with qualified estimates and grow your home service business predictably.
